by on September 16, 2025
Written communication is one of the most important skills a person can possess due to its applicability across a plethora of professions and scenarios. Regardless of the context, the quality of written content is determined by two significant factors - mechanics and style. The term 'mechanics' refers to the rules of the written word, encompassing spelling, punctuation, and grammar. Thus, they are more technical and fixed. 'Style' is a more subjective element. It involves creativity and deals wit...
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by on August 12, 2025
The inclusion of relevant, additional keywords within a website's meta tags, URLs, image tags, and content greatly boosts a website's SEO. This results in improved ranking in organic search results. More internet users finding your content in search results equates to increased traffic and, potentially, higher conversion rates. Additionally, the adoption of long-tail keywords as part of the additional keywords strategy has further bettered communication with target audiences. Long-tail keywor...
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